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Armenian bookmaker TotoGaming has embarked on a strategy of introducing considerable improvements to the omni-channel operations, specifically in its provision of 키노사다리. Within the last two decades TotoGaming has evolved one of many largest networks of retail operation in the area, with the company making great progress through its try to provide customers with the best the market has to offer. This consists of both enhanced web and mobile presence.

TotoGaming Board Chairman Suren Khachatryan explained that the company puts a great focus on a method of multiplying the quantity of live events and the amount of live markets per event, as it attempts to satisfy growing demands of customers for fast and reliable information.

“Quite recently we have now significantly increased our in-play betting offerings,” he explained. “We possess a clear look at the brilliant way forward for Armenian sports betting market; therefore we focus our efforts on enriching the in-play offerings both in number and quality.”

Khachatryan said he highly appreciates the collaboration with such video content providers as IMG, Perform, Sportsman and Betradar, which enables the organization to provide around 50,000 live-stream events to customers annually. “Due to high quality products in our providers, we anticipate over 30% increase of in-play betting,” he added.

TotoGaming increased its in-play coverage in Q3 to 18,000 matches per month and aims for over 20,000 monthly by the end of the year. Khachatryan believes the next thing in broadening the collaboration using its providers will move the organization to your more impressive range in the modern, user-friendly gaming and sports betting world.

This season the business released the mobile version of the Online Sportsbook, which include all video-streaming materials and products through the leading content providers.

Already during the first weeks of the release, the mobile channel increased the company’s total revenue volume without cannibalising its existing online turnover.

Khachatryan commented: “We intend to follow-up with new trends in modern gaming and sports betting developments by implementing increasingly more innovative technologies and features, basing our services on official data methods to provide our customers with fast and accurate data.”

TotoGaming also places lots of focus on customer support and offers online 24/7 support services to maintain that goal. It has also taken a ‘special approach’ to the customer experience by making its interface comfortable and alluring to the conclusion user, and all of this in the company’s adherence for the principles of the responsible gaming.

TotoGaming’s partners have been keen to exhibit their support for your bookmaker’s ambitions. Freddie Longe, VP, Head of Gaming for IMG Media, commented: “We are of course thrilled to confirm TotoGaming as a new partner to our premium streaming service. The collaboration will bring some of Europe’s top Football, Basketball and Tennis tournaments to Armenia. We expect ioyqow expanding our relationship with TotoGaming in future years because they take sports betting to a more impressive range in Armenia.”

Daniel Fenner, Managing Director, UK for Sportsman, added: “Live streaming has grown to be an integral part of every sportsbook and we are looking forward to jointly develop the best product for TotoGaming’s customers. Our company is happy to welcome TotoGaming amongst our clients and therefore are getting excited about a lengthy and reliable cooperation.”

John Harlow, Head of Sales-Betting for Perform Group, said: “It is a good pleasure to supply TotoGaming with the Watch&Bet content, and I look ahead to forming an extended lasting partnership along with them.”

Meanwhile Eduard Blonk, Managing Director Sales for Sportradar Digital Media AG, commented: “We are glad to get won TotoGaming as a new partner. It’s our aspiration to provide our partners with everything else needed to run by far the most entertaining and informative offering inside the sports betting.

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